The Take

LaCroix earns a 48 Slop Score. It is carbonated water with natural flavors sold at a millennial irony markup that peaked years ago.

The brand signals virtue and taste without delivering anything beyond bubbles and branding.

The Verdict

LaCroix remains mid-tier hydration theater. Skip the cans and the 48 Slop Score.

Control your own bubbles and skip the branding surcharge.

Common Questions

What is in LaCroix?

Carbonated water and natural flavors. Nothing else.

Is LaCroix bad for you?

No. It is harmless zero-calorie water with no meaningful downsides.

Is LaCroix ultra-processed?

No. It is simply carbonated water with added flavor extracts.