The Breakdown
- Baking soda base, minimal additives vs mainstream
- Aluminum-free, straightforward marketing claim
- Baking soda can irritate sensitive skin
- Still a tube you repurchase every month
- Brand grew on 'natural' halo, not zero-waste
Side Effects
armpit rebellion if you overdo the soda, wallet lighter on repeat buys
Buy Instead
Skip the tube. Buy a bag of baking soda and apply with fingers — one ingredient, pennies per use, zero plastic.